What event manager or brand ambassador isn’t always looking for new and innovative ways to engage audiences? And what recent college graduate doesn’t want to find their “why?” In this blog post, we’ll explore how to find your personal engagement strategy and how to keep pushing forward when motivation starts to wane. By understanding your own motivations and understanding the needs of your audience, you can create an engaging experience that will keep them coming back for more. So, what’s your why? Let’s find out!
Finding Your Personal Engagement Strategy
The first step in finding your personal engagement strategy is understanding your own motivations. What drives you? Why do you want to engage with your audience? Once you have a good understanding of your own motivations, you can start to think about how those motivations can be used to engage with your audience. For example, if you’re driven by a desire to make a difference, think about ways that you can use your platform to raise awareness about important issues. If you’re motivated by a love of learning, consider ways that you can share your knowledge with others through blogging or speaking engagements.
The second step is understanding the needs of your audience. What are they looking for? What do they need from you? Take some time to really think about who your audience is and what they might want or need from you. Again, this will help you to develop ideas for how you can best engage with them. For example, if your target audience is busy professionals, consider creating content that is timely and relevant to their lives. If you’re targeting new college graduates, on the other hand, focus on creating content that is helpful and informative as they navigate this new phase of their lives.
Once you have a good understanding of both your own motivations and the needs of your audience, you can start to develop an engagement strategy that will work for both parties. Keep in mind that there is no one-size-fits-all solution here – what works for one person may not work for another. However, by taking the time to understand both yourself and those you’re trying to engage with, you’ll be well on your way to developing a successful strategy.
Pushing Forward When Motivation Starts To Wane
Even the most motivated individuals will experience moments when their motivation starts to wane. When this happens, it’s important to remember why you’re doing this in the first place. What are your goals? What are your motivations? Keeping these things at the forefront of your mind will help you push through when times are tough. Additionally, it can be helpful to build up a supportive network of family and friends who believe in your vision and who will cheer you on as you work towards your goals. These people can provide an invaluable source of motivation when things get tough. Finally, don’t be afraid to take some time for yourself – burnout is real, and it’s important to listen to your body when it needs a break. By taking care of yourself, you’ll be better equipped to take care of those around you.
My Why for Starting the Exp Elite Community
I started the exp elite because I saw a need for individuals to have access to resources where we can exchange information about executing events. We all have trials and lessons learned that we can share with each other without judgment. This is a safe place for experiential marketing professionals of all levels to connect and learn from each other. I believe that by sharing our collective knowledge, we can all become better EXPs and make a positive impact in the events industry.
We all have our personal motivations for doing the things we do, especially when it comes to work. Figuring out your “why” is essential to staying engaged in your work and pushing through when motivation starts to wane. Once you know your why, find a way to make it personal and unique to you- that’s the key to sustaining motivation long-term. I’ve shared my own story of finding my why and starting the Exp Elite Community; what’s yours?